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Step By Step: Wande, The Leading Edge Of Corrugated Digital Printing Technology

December 8, 2020

——Interview With Zhao Jiang, General Manager Of Shenzhen Wande Environmental Protection Printing Equipment Co., Ltd

 

At the beginning of its establishment
As early as 2007, after contacting some traditional printing enterprises, Zhao Jiang, founder of Wande, found that they all had common problems: "traditional printing needs plate making, so there will be various problems such as high plate making cost, long bill submission time, serious waste ink pollution and high labor cost. In particular, with the improvement of people's living standards and consumption ability, personalized and small batch orders are growing day by day. Traditional printing can not meet these needs and will inevitably usher in new changes. "
At that time, the digital printing technology was becoming more and more mature in the commercial graphics and text, ink-jet advertising and other industries, but the corrugated box printing industry did not involve the application of this technology.
"So why can't digital ink jet printing technology be applied to corrugated box printing industry to solve these problems?" In this way, Zhao Jiang began the development and manufacturing of corrugated digital printing equipment.
The initial stage of new equipment research and development is difficult, especially since there is no similar product in the industry, Zhao Jiang can only take the team step by step to feel the stone across the river. After the equipment was made, the promotion also met with great resistance. Due to the new technology and new equipment, most enterprises in the industry were waiting and afraid to start. Wande had reduced the plant area to less than 500 square meters at the most difficult time, and the team was less than 10 people. Even in such a difficult situation, Zhao Jiang never gave up. After suffering, he finally saw the rainbow!
Since 2011, Wande corrugated plate less digital printing equipment has sold more than 600 sets worldwide, including about 60 single pass high-speed machines! Wande brand has been widely known, deeply rooted in the hearts of the people, loved by the majority of users.

 

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At the beginning of its establishment

As early as 2007, after contacting some traditional printing enterprises, Zhao Jiang, founder of Wande, found that they all had common problems: "traditional printing needs plate making, so there will be various problems such as high plate making cost, long bill submission time, serious waste ink pollution and high labor cost. In particular, with the improvement of people's living standards and consumption ability, personalized and small batch orders are growing day by day. Traditional printing can not meet these needs and will inevitably usher in new changes. "

At that time, the digital printing technology was becoming more and more mature in the commercial graphics and text, ink-jet advertising and other industries, but the corrugated box printing industry did not involve the application of this technology.

"So why can't digital ink jet printing technology be applied to corrugated box printing industry to solve these problems?" In this way, Zhao Jiang began the development and manufacturing of corrugated digital printing equipment.

The initial stage of new equipment research and development is difficult, especially since there is no similar product in the industry, Zhao Jiang can only take the team step by step to feel the stone across the river. After the equipment was made, the promotion also met with great resistance. Due to the new technology and new equipment, most enterprises in the industry were waiting and afraid to start. Wande had reduced the plant area to less than 500 square meters at the most difficult time, and the team was less than 10 people. Even in such a difficult situation, Zhao Jiang never gave up. After suffering, he finally saw the rainbow!

Since 2011, Wande corrugated plate less digital printing equipment has sold more than 600 sets worldwide, including about 60 single pass high-speed machines! Wande brand has been widely known, deeply rooted in the hearts of the people, loved by the majority of users.

 

latest company news about Step By Step: Wande, The Leading Edge Of Corrugated Digital Printing Technology  1

 

At the beginning of its establishment

As early as 2007, after contacting some traditional printing enterprises, Zhao Jiang, founder of Wande, found that they all had common problems: "traditional printing needs plate making, so there will be various problems such as high plate making cost, long bill submission time, serious waste ink pollution and high labor cost. In particular, with the improvement of people's living standards and consumption ability, personalized and small batch orders are growing day by day. Traditional printing can not meet these needs and will inevitably usher in new changes. "

At that time, the digital printing technology was becoming more and more mature in the commercial graphics and text, ink-jet advertising and other industries, but the corrugated box printing industry did not involve the application of this technology.

"So why can't digital ink jet printing technology be applied to corrugated box printing industry to solve these problems?" In this way, Zhao Jiang began the development and manufacturing of corrugated digital printing equipment.

The initial stage of new equipment research and development is difficult, especially since there is no similar product in the industry, Zhao Jiang can only take the team step by step to feel the stone across the river. After the equipment was made, the promotion also met with great resistance. Due to the new technology and new equipment, most enterprises in the industry were waiting and afraid to start. Wande had reduced the plant area to less than 500 square meters at the most difficult time, and the team was less than 10 people. Even in such a difficult situation, Zhao Jiang never gave up. After suffering, he finally saw the rainbow!

Since 2011, Wande corrugated plate less digital printing equipment has sold more than 600 sets worldwide, including about 60 single pass high-speed machines! Wande brand has been widely known, deeply rooted in the hearts of the people, loved by the majority of users.

 

latest company news about Step By Step: Wande, The Leading Edge Of Corrugated Digital Printing Technology  2

 

Back color printing

 

On the other hand, in 2014, Wande also started to develop digital printing equipment with faster printing speed and precision. Considering the printing accuracy of above 600dpi to achieve color printing effect, we chose Ricoh industrial nozzle with gray scale of V, with very close distance between holes in each row, small volume and fast ignition frequency. And this model can choose to print with ink or UV, which meets the requirements of different target groups. "At present, China and Southeast Asian countries prefer ink-wash printing, while Europe and the United States prefer UV color printing," Zhao said The fastest speed of wdr200 series can reach 2.2/s, which is comparable with traditional printing and can undertake large quantities of carton orders.

 

In recent years, Wande's rapid development has been highly recognized in the industry. At the end of 2017, Wande officially reached a strategic cooperation agreement with sun automation, a world-famous company. Sun automation obtained the exclusive agency of Wande's full range of products in the United States, Canada and Mexico, helping Wande vigorously expand the North American market!

 

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The foundation / advantage of Wande

In recent years, more and more enterprises have entered the corrugated digital printing industry. Zhao Jiang believes that Wande can become the benchmark of the industry and maintain its leading position, mainly in the following aspects:

First of all, the quality of the equipment must be good. Wande's corrugated digital printing equipment is manufactured according to European standards, and each product is launched into the market after a long period of running test and stability;

Secondly, the enterprise must operate in good faith, people-oriented, and have the trust endorsement that can make customers trust, so that the enterprise can survive and develop. Since its establishment, Wande has always maintained a good cooperative relationship with all customers, and there has never been any conflict and dispute case.

In addition, the quality of after-sales service is also very important. Wande headquarters has more than 20 after-sales teams. There are also corresponding after-sales service personnel in different regions and countries. They provide 24-hour online service. Customers can arrive within 48 hours according to the distance when they need it. There are also special equipment installation training services, the location can be in the equipment location, also can go to Wande factory.

The last is the market share. The global sales volume of Wande scanning corrugated board digital printing equipment is no less than 600 sets, and there are more than 60 sets of single pass high-speed corrugated board digital printing equipment, including connecting varnish and slotting equipment. Many of these sales are bought back and re introduced by old customers. Many enterprises have 3-6 Wande equipment, some as many as more than 10, and are still buying back. Famous carton enterprises at home and abroad, such as Oji Prince Group, SCG group, yongfengyu paper industry, Shanying paper industry, Wangying packaging, Hexing packaging, Zhenglong packaging, Lijia packaging, Heshan Lilian, Zhangzhou Tianchen, Xiamen Sanhe Xingye, Cixi Fushan Paper Co., Ltd., Wenling forest packaging, Pinghu Jingxing packaging, Saiwen packaging, etc., are old customers of Wande.

 

 

 

The future has come, corrugated paper digital printing trend is unstoppable

 

 

“According to the analysis report of the digital printing market by the mierce peel Institute, the global offset printing volume decreased from 2008 to 2017, and it is expected to drop by 10.2% in 2018, while the digital printing volume is expected to increase by 68.1%.”

 

 

At the end of the interview, Zhao Jiang said: in the corrugated packaging industry at this stage, digital printing as a supplement to traditional printing does not occupy a large proportion of the market. However, digital printing is in a period of rapid development, which is constantly eroding the market share of traditional printing. It is expected that it will gradually replace traditional ink-jet printing in the next 5-8 years, and the market share of traditional offset printing will gradually decrease, and finally digital printing will dominate. The future has come, corrugated paper digital printing trend is irresistible, enterprises must seize the opportunity to develop, to change to adapt to the changes of the times, otherwise it is difficult to move.

 

Wande has been committed to providing customers with environmental protection, energy saving, efficient, perfect, cost-effective digital packaging printing solutions! Next, Wande will continue to further optimize the equipment, improve the stability and printing accuracy of the equipment, and continue to develop new equipment and new technology to replace the traditional corrugated paper printing equipment.

 

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